CREATIVES: THE SECRET
TO CORPORATE INNOVATION
Principles that empower creatives to hear
inspiration and ideas that will help their
organizations, how to know which one(s) to follow
through with, and how business leaders can encourage
this idea stream.
GOT A GREAT IDEA...NOW WHAT?
Addresses where ideas come from, what to do with
idea overload, managing ideas, and discerning which
are the ones that need to be acted on now.
EFFECTIVE WAYS TO BRAND YOURSELF OR YOUR PRODUCT
*
A look at the changes in the marketing/advertising
industry over the last 25 years and ways to niche
yourself, company, or product in an overcrowded
market.
DEVELOP A BUSINESS PLAN THAT WILL ATTRACT
INVESTORS*
Practical ways of articulating a "vision" to
analytical individuals who need to assess a
project's commercial potential.
BUSINESS ANALYSIS SKILLS FOR DUMMIES
Ideal for the non-financially trained business
person, this seminar is an overview of important
skills needed to effectively prepare a business plan
(i.e., capital budgeting, project evaluation, and
financial projections).
PROJECT OR BUSINESS VALUATION
Learn how to measure the economic potential of a new
project or business venture.
THE POWER OF BUSINESS INNOVATION
Learn the seven leading viewpoints of applied
innovation and which one is most applicable to your
business.
RE-INVENT YOURSELF
Learn the principles of "value innovation" - how to
re-align your marketing strategy to deliver
exceptional value to your most important customers.
Includes examples of how companies successfully
differentiated themselves from and ultimately
surpassed competitors in market share.
LEFT-BRAIN...RIGHT-BRAIN: WHAT'S THE BIG DEAL?
Understanding and appreciating the differences can
produce high-performance teams in the workplace by
drawing from both sides.
* These topics are
also available as 6 to 8-week courses. |
